English (beta)

The person who says it cannot be done should not interrupt the person doing it.
Chinese proverb.

Some parts of classic business theories are no longer adequate to understand and develop intelligent enterprises. The development of the economic theories has not taken pace with the development of the busines's reality.
Management is faced with the problem, that neither the intangible assets nor todays offerings mix is adequate to fit the needs for managing intelligent enterprises.

bengin has enhanced the base of the classic economic reasoning system (badmin) and offers fundamentally new ways to growth and economic wealth by integrating intangible assets and enhancing the economic value paradigm with a subjective value metric resulting in an integral new business model and understanding of the next economy. The next generation of Business Engineering.

Why?
Reality has changed. Theory must be enhanced to fit the reality.
We need an enhanced business theory with a solution for structuring and quantifying the intangible reality.

What are your asets and goods?		What are your offerings?

Look at papers on the left. Dealing with an enhanced value proposition - quantifying intangible and subjective values.
See more of the new economic MindSet here - as soon as English papers are available. 

Several approaches are necessary to a more appropriate economic model:

One of it is to take an analogy to the tool of the physicists and engineers. In their effort to improve the understanding of nature they often had to develop formulas and rules to integrate intangible objects in their rational explanation models. A good idea was to invent the "imaginary number". Combined with the "real number" it builds the mathematical foundation and lead to fundamentally new models for understanding nature.
(Example: You would not have any alternate electricity without this improvement of the mathematical base. Thanks to Gauss 1777 - 1855)

We use this trick - the physicists use it 200 years ago - to expand the classic monetary business economy with its nonmonetary and intangible prerequisites.

bengin introduces the "Controller's Map" - combined with enhanced performance indicators.

		Left side: "imaginary" business economics. Where the wealth comes from.
		Download Controllers Map as PDF here

bengin: Solutions for a better economy. We care - they count

NEW
from the 5th European Institute for Advanced Studies in Management (EIASM) workshop on Visualizing, Measuring and Managing Intangibles and Intellectual Capital; Dresden (Germany), 8-9 October 2009:
Paper and Powerpoint see: http://www.bengin.net/dresden/

Interested in creating and shaping the new economic MindSet?
Send your suggestions. Thank you.